PayTabs Blog

Build a profitable and scalable business with the right guidance and knowledge.

Entrepreneurship has always been a challenging task but millennial entrepreneurs face some unique challenges. However, they also have access to better resources, allowing them to make the best of the circumstances presented to them. Here are the top tips which can help millennial entrepreneurs in avoiding potholes on the road to success. Create an A…

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A landing page is your first introduction to the client and as the saying goes, first impression is the last impression.  In order to ensure that not only the customer is persuaded to browse the website but also to purchase online goods and services offered through the website. Your eCommerce business may achieve new heights…

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Marketing is vital for any business but is expensive at the same time. The costs associated with marketing campaigns can be especially prohibitive for small and medium scale businesses. However, with some innovation and creativity, you can market your business with minimal resources. Here are some of the top tips to help you make your…

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Owning a business is a dream come true for a large number of people, but it is an onerous task. As a small business owner, you are not only required to manage various facets of your business but also to ensure that these tasks are accomplished with optimal efficiency. Here are some tips to help…

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Online payments are the mainstay of e-commerce. Without an efficient online payment system, the growth of any e-commerce business would be greatly compromised. While designing an online payment system for a business, it is important to not only offer a wide range of platforms, but also to ensure that such platforms are robust and secure….

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Subscription business model is one of the most promising emerging models and involves charging the customers a recurring price at regular intervals. This model eliminates the need to make a large upfront payment for buying a product or service. While earlier this model was popular with print media and other specialized domains such as service…

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Digitalization in businesses has transformed the way consumers shop. With digital transactions taking over paper money, cyber-attacks are on the rise owing to the sloppy online shopping habits of buyers. As a result, the need to protect your personal information becomes critical and inevitable. Although, online transactions come with a risk, there are certain tips…

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Whether you have set up a new business or are looking to expand your existing one, creating a loyalty program can help you achieve your target.  A good loyalty program can help you in creating a sustainable customer base. As it is far more expensive to gain a new customer than to retain an existing…

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Focus on Shipping and Customer Service This is the closing part of the transaction where the goods are delivered to the end customer. As the adage goes, All’s well that ends well, it is prudent to ensure a good customer experience on the shipping and service front so as to ensure repeat customers. Thus, it…

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In continuation with our series on the steps to launch your first e-commerce website, we shall discuss the finer aspects of deciding upon the best payments partner for your e-commerce business. Setting up a payments gateway for your e-commerce website can mean entering uncharted territory for many. However, there’s no denying the importance of selecting…

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The next process involves setting up the online e-commerce portal. Developing an e-commerce website from scratch involves the following steps: obtaining a domain name, roping in a web hosting provider, integrating a payment gateway, a platform to build the online store with product listing, initial capital to fund the manufacture of products and packaging the…

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With higher Internet penetration levels, jumping into the online e-commerce bandwagon is fast becoming crucial for business survival. A recent estimate by eMarketer puts the online sales opportunity at over $27 trillion in 2020. Thus, any prudent sellers cannot afford to miss out on digital selling and opt only for the brick and mortar store…

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As e-commerce continues to grow, the robustness and security of online payment systems becomes an important concern. More and more people are now buying products and services online, exposing their highly sensitive data. In order to provide a secure and efficient experience to online buyers, it is important to look at the following online payment…

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Subscription payments are a great option in case of regular purchases from a merchant site. The customer saves on time as there is no need to browse for the same product again. Besides, the customer would have access to price discounts and other offers by the e-commerce website.The merchant is assured of upfront revenues. It…

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With growing customer expectation, e-commerce retailers are being forced to constantly innovate and raise the bar. Further, with shopping enabled through the digital platform, without the boundaries of time and place, merchants need to ensure that the customer engagement channels are continuously open. We shall now study how technology is changing the rules of the…

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With an increasing pressure to maintain a good digital presence, sellers are often faced with a dilemma. Whether to invest in one’s own e-commerce website or list products and services on an online marketplace for a fee? Though both are entirely based online, one must be well aware of the differences, pros and cons of…

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While window shoppers are welcome to browse the e-commerce website, merchants are mainly concerned with serious buyers who proceed to the payment gateway after adding the products to the cart. We shall look at the various approaches of how to integrate a payment gateway and the best option to increase sales conversion. Redirect the customer:…

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Many online merchants lose significant revenues because of online payment mistakes. It is high time that these e-commerce mistakes are rectified, or else e-stores will keep facing repeated incidents of abandoned carts and incomplete purchases by customers. Some of the oft-ignored e-commerce mistakes committed by online merchants are: Redirection can be counterproductive: Some merchants get…

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A friendly fraud is probably a misnomer. In reality, it can be a harrowing experience for the merchant, who completed the transaction. Friendly fraud occurs when a cardholder files a chargeback instead of requesting a refund from the merchant for a legitimate purchase. It can be filed by mistake by the customer or even intentionally…

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If shopping without walking a few miles has become possible, it is because of technology. Over the last few years, the e-commerce industry has reached a whole new level and it is growing consistently. Undoubtedly, if the technology had not advanced, the easy online shopping experience you see nowadays wouldn’t have been possible. Thanks to…

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